About

Esthela Clarke.

Designer · New York · Brand, strategy & marketing

I'm a graphic designer based in New York with five years of professional experience across luxury real estate, creative agency work, and highly regulated industries. My work spans brand systems, marketing campaigns, and the kind of compliance-aware design that holds up under scrutiny.

5 years professional design experience

Agency experience across CPG, FMCG, Beauty, and financial services industries

Clients include Target, Estée Lauder, Oribe, Sanofi CHC, and Grupo Bimbo

Background in luxury real estate, creative agency work, and regulated industries

Based in New York

"Design that thinks. Strategy that feels. Brand work that actually lands, whatever your industry."

Five years across luxury real estate, global creative agency work, and highly regulated industries has built a skill set that travels. Detail-orientation sharpened by industries where a single missing element carries real consequences. Organization built inside fast-paced, multi-stakeholder environments. A working fluency in brand systems, compliance standards, and the kind of marketing that holds up under scrutiny and still looks good doing it.

Industries & spaces worked in:

CPG & FMCG Beauty Luxury real estate Financial services Fintech

Experience

Three chapters. One through-line.

2020 · started here

Luxury real estate design

New York

First professional design experience: marketing materials for a luxury rental company. Learned what elevated standards actually mean in practice: no shortcuts, no "good enough," and a client base that notices everything.

Goldfarb PropertiesLuxury rentals

2021–2023

Creative agency

CPG · Beauty · FMCG · Brand systems

Two years in a creative agency designing for some of the world's most demanding consumer brands. Brand infrastructure, scalable systems, and multi-stakeholder campaigns across CPG, FMCG, and Beauty; where consistency at scale isn't optional, it's the whole job.

TargetEstée LauderOribeSanofi CHCGrupo Bimbo

2023–present

Financial & property services design

Regulated industries · Fast-paced marketing

Designing inside highly regulated, fast-moving industries where detail-orientation isn't a preference; it's a requirement. Brand systems, compliance-aware marketing, and scalable asset infrastructure built to hold up under scrutiny across multiple markets.

Financial servicesPropertyComplianceBrand systems

How I work

Three things that don't change.

These principles shape every project, every client, every deliverable. They are the through-line that ties the work together.

Detail first.

Spending years designing inside industries where a single missing element carries real consequences will do that to you. When compliance standards, regulatory guidelines, or a client's brand rules mean the details aren't optional, you stop treating them as optional everywhere else too. I bring that same precision to every project, regardless of industry. Because the details are where your reputation lives.

Dedicated.

Fast-moving industries demand fast-moving marketing, and the brands I've worked with don't slow down. I'm dedicated to producing work that keeps pace, holds up under scrutiny, and makes you look as good as the work you actually do. Every deliverable is built with intention, because the difference between forgettable and memorable almost always comes down to care.

Meaningful.

I put genuine thought into the work. Not every design needs to be groundbreaking; a flyer is a flyer. But it should look like someone cared about it. Chose the right image. Balanced the layout. Made it feel considered. Because I did care. Every time.

Esthela Clarke.

Three chapters. One through-line.

Three things that don't change.

Open to new opportunities.